ABP Impact Book

A high-end book recounting the achievements made in JPMorgan Chase's Advancing Black Pathways (ABP) program was created for primary stakeholders within the firm and the program's prestigious Advisory Council.

Due to its audience, the book needed to feel luxurious without seeming negligent of budget. A heavy suede-feel cover stock in a velvety black finish was simply embossed with the ABP logo, and was bound with brass screws.

The design of the interior was inspired by the cities in which improvements were being made. Each section opened with a vibrant cityscape followed by statistics and illustrations portraying the progress made in various areas.